Why blogs fail to earn money?

Marketing

The majority of blogs either self-hosted or in free platforms are not earning adequate amount of money. Taking into account that some blogs are not meant to be money-earning, income from the blog would be a great compensation of the time and effort put forth by the blogger. And there are several reasons attributed to this less-desirable condition.

One major reason is that a lot of people have this wild assumption that blogging could bring in instant money. To the dismay of a lot of bloggers, there is a need to put in an adequate amount of time and necessary effort into the blog before it could make some money. So, our equation would be time + effort = money.

Aside from the time and effort factors, another reason blogs fail is the lack of focus. That is to say, if you decide to start a blog, you must have a defined niche. In other words, your blog must have a specialization and it is detrimental to you if your blog would be posting just any topic that comes to your mind. For example, if you are in a blog specializing on dating and relationship topics, then stay within that range and cultivate your readership based on that niche. Failure to recognize this rule could doom anybody’s blog to cyber-doom.

As King Google loves to see new contents on your blog, you must have the habit of regularly updating your blog. As they say, content is king! A regularly updated blog could be a magnet for readers to come again and again and for Google to regularly index your blog. Our expanded equation would look like this: time + effort + focus + good contents = money.

A blog aged by time in a good niche with good contents is a magnetic bait for money. And there are a lot of proven ways to monetize a good blog.