There are a lot of ways and places to source excellent content for your website or blog. And in some cases, you can get it all just for nothing at all.
Free content can be sourced out online. Of course, there are some compromises here. Sites like GoArticles and EzineArticles are known as article directories. They are in the business of providing or distributing well-written, instructive content which other webmasters can use for their sites.
Yes, the articles are just free for anybody who wants them but you must always remember that there is a requirement that if you display one on your website, you must also mention the article’s author and link to his or her website.
The bottom line is that free isn’t 100% free after all. And if you are planning to create goodwill and some following by building yourself as a well-informed expert in a niche market, it could put you in a bad light.
Of course, listing another author as the real source of a useful article on your blog means that you are in fact set that other person up as the real expert on your website.
At the same time, you are providing a good space for a competing guru with the crucial marketing gizmo which is a link to his or her website which could take your readers to what they are offering.
Personally, I am recommending that rather than getting your content from article directories, it would help your cause to produce your own articles. Another good way is to have articles written for you by somebody else. Aside from contracting somebody to work with your content, you can also deal with article brokers which you can easily find online.
I am talking here of private label articles or PLR which provide content that you can assert as your very own as all publishing and ownership rights to the article have been devolved to you by the author. In this case, rather than promoting somebody else as an expert, you can show your readers and prospective customers that you, yourself, are the expert on the topic.
As all rights are now under your hands, you have the liberty to use private label articles either as single articles or content on your blog. Another good usage is to build newsletters around the articles that you can send out to your subscribers.
With some informative and nice collection of articles, you can even produce your very own e-books which you can sell or give away to your readers as a gift. All of these purposes are applicable and smart ways to exploit private label articles and any of them will compel business to, not away from, your blog or website.